The Allure of Pastel Shades: Why We Love These Gentle Colors
The Psychological Pull of Pastel Shades Associations and Feelings Colors have a profound impact on our emotions and behavior, a well-documented phenomenon studied in fields ranging from psychology to marketing. Pastel shades, with their inherent softness, are particularly adept at influencing our state of mind. They are often associated with feelings of peace, optimism, and…